My Brand Check App Pro: Written iPhone App Review
Do you have an interest in marketing? Wanting to evaluate a new product of yours? Then the My Brand Check App Pro app from developer Efraim Linial is just the perfect app for you! It is compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad, and runs on iOS 5.0 or later.
The My Brand Check App Pro app is a sales and marketing tool that automatically checks your product’s market situation and potential. It also shows you how you can improve your overall sales performance, whether short or long term. It basically offers a questionnaire based on the four “P’s” of the marketing mix theory: “Product”, “Price”, “Promotion”, and “Place”. The questionnaire will also assist in evaluating your target market and also your direct and potential competitors. You will need to answer the questionnaire as openly and honestly as you can so it can properly determine your product’s strengths and weaknesses along with the current market situation.
There are 6 tabs located on the top of the main introductory menu: “Start Here”, “Target Audience”, “P1 – Product”, “P2 – Price”, “P3 – Place”, and “P4 – Promotion”. When you access each tab you will be prompted with a series of questions with choices based on a numeric scale or between two answers. When all the appropriate fields have been answered, simply tap on the “Get Results” icon on the bottom of the screen to view your product analysis.
Appearance and Layout:
The appearance of My Brand Check App Pro is just like the purpose of the app – simple and basic. There aren’t any fancy graphics or images involved since they aren’t necessary for this app. App function and navigation is easy to use, such as when answering the questionnaire, to select an answer you will slide the answer bar left or right indicating the degree of your answer. Once the questionnaire is complete and you click on the results button, then your results will appear automatically. Layout is just as simple to work around and figure out.
Overall, the price for My Brand Check App Pro is not that appealing. Not many will be jumping to spend $6.99 on an app especially if it is based on a questionnaire. However, if you are in the marketing field or looking to start or company or sell a line of products, then you may find this app to be extremely beneficial. It would be especially helpful if you also understood the basic concepts of marketing and the 4 “P’s” which would make more sense when you are taking the questionnaire. Although it’s directed to an audience involved in business, it doesn’t hurt for those who are interested in the field to get this app and fiddle around with and get a better concept of what they might want to pursue or be getting into.
My Brand Check App Pro iPhone app requires iOS 5.0 or later and is compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad. A small expedite fee was paid by the developer to speed up the publication of this review. The iPhone app reviews rating: [Rating: 4/5]
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