What Color?: Finding Out the “Real” Color of Things

Price: $1.99
What Color?: Written iPhone App Review

Reviewed by Philip Chan

Always want to figure out what exact color something really is? Then the What Color? app from developer Valgy is just the thing for you! It is compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad, and runs on iOS 5.0 or later.


When the user first loads the What Color? app, they will be prompted with the following four main menu options: “Photo To Color”, “Code To Color”, “Color Tables”, and “Information”. The “Photo To Color” option allows the user to take a photo whether a brand new one with their device camera or an existing one and by gliding their finger over the picture, configure the color scheme for certain colors in the photo. The color scheme names will appear in the bottom of the screen. The user can tap on the left arrow icon on the bottom right hand corner of their screen which will lead them to a new screen. The screen will show in better detail a close up of the exact color and identify the closest “RAL” color and so on. The user can also choose to send the information to their email, copy to clipboard, or save to their device via the settings function on the same screen. The “Code To Color” option allows the user to input certain “RAL” and “HEX” codes which will debut the color scheme in the background and also display the “RGB” and color scheme name. The “Color Tables” option allows the user to view different color tables and codes for “RAL”, “Pantone”, and “RGB”.  The “Information” offers some additional details about the app and its purpose and what different things may mean. If the user ever wants to go back to the main menu screen then can simply tap on the menu icon on the bottom left hand corner of the screen.

Appearance and Layout:

What Color? iPhone App Review

The overall appearance of What Color? is decent. The imagery and graphics aren’t super fancy, but the color information is vast and very helpful. Overall layout is good, but some users might have a difficult time figuring out with each thing might mean and what they represent. After a few taps here and there though, the user should be able to play around and figure out what to do and where to go.


This app may not be the most useful app for the general public, but can be very beneficial to artists and graphic designers. It can be a handy informational type app for those who like to learn new things as well. Although most people probably won’t be clamoring to put down $1.99 for an app, for those who purchase it could find it a time, effort, and project saver.

 What Color? iPhone app requires iOS 5.0 or later and is compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd generation), iPod touch (4th generation) and iPad. A small expedite fee was paid by the developer to speed up the publication of this review. The iPhone app reviews rating: [Rating: 4/5]

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