Price: Free Score: 8/10 By Shaun Campbell
Gift giving has always been an integral part of the holiday season, but it’s easy to get lost for ideas. Finding an original and unique gift for a friend, partner or a family member can be a real challenge – especially at this time of year. The Holiday Gift Guide, developed by NearbyNow, is designed to help make the Christmas shopping experience a whole lot easier.
The Holiday Gift Guide brings together 18 digital gift guides from such brands as Macy’s, InStyle, Nordstrom, Armani Exchange and Cosmopolitan for some great Christmas gift ideas.
Tapping on one of the gift guides brings up a number of different gift categories that cover gifts for Him, for Her, for the Family, for Kids & Teens as well as Gifts for Home, Stocking Stuffers and Best Selling items. Selecting one of the options opens a gallery of images, and you then simply select one of the pictures to get further information on the item. You have the option to “See it Online” or to “Find it Near Me”. The first option will take you to the online store that stocks that particular item. Selecting the Find it Near Me option allows you to utilize one of the most useful features of this app. Through GPS location, cell triangulation or by manually entering your city, state or zipcode, the Holiday Gift Guide will locate your nearest stockist. The NearbyNow live concierge can also place a call to the store during business hours to check availability for you, and even place the item on hold. You can tap the Favorites Star on any product to add it to a list of your favorites for later reference, and also access the status of your availability requests right from within the app.
The Holiday Gift Guide also features a “Gift Finder” feature which allows the user to generate a number of targeted gift ideas. You simply select your budget, any applicable special interests (e.g gadget lover, traveler, sports addict), and select whether it is a gift for him or for her. The Holiday Gift Guide will deliver you all of the relevant results, categorised under Adults, Teens and Kids in an image gallery format. While not all of the results are always useful – I was suggested a 10 piece OXO Pop-Container set for a gadget lover – it is a neat idea.
Overall, for a free app, The Holiday Gift Guide delivers a wide range of gift ideas to suit the whole family and will be a must-have download if you are struggling for gift ideas this holiday season.
Holiday Gift Guide requires the iPhone OS 3.0 or later and is compatible with both iPhone and iPod Touch.